On 26 March, XinXi Family Office held a media luncheon, bringing together representatives from over 10 prominent media outlets to discuss Hong Kong’s evolving opportunities amid global shifts, as well as the strengths and prospects of the next-generation family office.

XinXi Doubles Down on Hong Kong Amid Geopolitical Shifts

In his welcome address, Founder and Chairman Marcus Wong highlighted XinXi’s strategic pivot to focus exclusively on Hong Kong.

“Our original plan for XinXi Family Office was to expand to Dubai and Singapore in 2026,” Wong stated. “However, rising geopolitical tensions and war risks have prompted family offices and clients to relocate to Hong Kong. We have since cancelled all overseas investment plans and are now concentrating resources on developing our Hong Kong business.” He said he believed the city’s role as a safe harbor has never been clearer. To meet strong demand, XinXi has prepared to recruit 100 relationship managers with banking and asset management experience in Hong Kong, further supporting the city’s status as an international financial centre and advancing its goal of becoming a family office hub.

Hong Kong: A Safe Harbor and Value-Added Engine

Founder and CEO Joel Tan shared insights on “Hong Kong’s Opportunities in Change: The Role and Advantages of XinXi Family Office”. He identified three pillars driving Hong Kong’s appeal: support from the national 15th Five-Year Plan (2026-30); policy incentives from the Hong Kong SAR government; and market advantages from global capital reallocation.

Noting the government’s inclusion of “experienced professionals in the Islamic market” in its talent list, Tan emphasized, “We cannot rely solely on foreign talent. We must establish specialized training programs to enable more non-Muslim professionals to participate, ensuring sustainable growth.”

Real-Life Testimony: Why Hong Kong?

Vice-chairman Robert Wang, who settled in Hong Kong after two decades in North American high-end real estate, shared his personal journey. “I am a living example of why someone would set up a family office in Hong Kong. The clients XinXi Family Office serves are just like me, and the wealth succession challenges we aim to solve are ones I’ve faced first-hand.”

Vice-chairman Charles Chen added a macroeconomic perspective, highlighting structural global capital inflows into Hong Kong. “Efficient governance, social stability, a low-tax regime, and strong government support for family offices all underscore Hong Kong’s resilience as an international financial centre,” he noted.

Tech-Driven Innovation and Global Connectivity

Byron Chen, tech investment advisor, showcased XinXi’s tech capabilities, emphasizing its “exceptional international team with practical experience”. This includes 100+ tech professionals across Shenzhen, Hong Kong, and Shanghai, alongside dozens of investment researchers, supported by a proprietary AI-driven investment engine for complex calculations and macro-event analysis.

Morris Yeung, head of wealth, underscored Hong Kong’s role as a “superconnector”. “This year, we will leverage our diverse team to bridge Asia — enabling Chinese mainland and local clients to access growth opportunities in Asian markets, while helping Asian funds allocate to high-quality assets in Hong Kong and globally.”

A New Chapter for Hong Kong’s Wealth Management Landscape

The management team described the luncheon as a starting point, expressing XinXi’s commitment to partnering with media to explore global wealth trends. With a top-tier professional team, cutting-edge fintech, and deep understanding of family values, XinXi remains dedicated to its mission of “Connecting with Hearts”, building a wealth inheritance platform tailored to Asia families, and ushering in a new golden era for Hong Kong.

About XinXi Family Office

XinXi Family Office is a Next-Generation Family Office headquartered in Hong Kong with a global reach. It is dedicated to integrating global expertise, technological innovation, and human-centric values to provide bespoke wealth management, succession planning, and corporate service solutions for high-net-worth individuals and families. XinXi firmly believes that the legacy of wealth lies not only in the transfer of assets but also in the continuation of values and the honoring of trust.