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Saturday, October 17, 2020, 17:29
Biden leads Trump in TV viewership ratings from dueling town halls
By Xinhua
Saturday, October 17, 2020, 17:29 By Xinhua

Photo taken in Arlington, Virginia, the United States, on Oct 15, 2020 shows ABC live stream of Democratic presidential nominee Joe Biden's town hall event in Philadelphia, Pennsylvania. (LIU JIE / XINHUA)

WASHINGTON - US Democratic presidential nominee Joe Biden's town hall on ABC drew 14.1 million viewers on Thursday night, surpassing the Nielsen ratings for President Donald Trump's town hall on NBC, according to data from Nielsen Media Research on Friday.

Trump's event, aired across NBC and its sibling cable channels of MSNBC and CNBC in the same hour, drew 13.5 million viewers altogether.

Trump's event, aired across NBC and its sibling cable channels of MSNBC and CNBC in the same hour, drew 13.5 million viewers altogether

It was "a result virtually no one in the TV business expected," said a CNN report.

READ MORE: Biden, Trump squabble over virus response in town halls

Before the competing town halls, it had been widely expected that Trump would score a higher Nielsen rating, an estimate of the total number of viewers for a particular television program, than the former vice president since Biden's town hall only aired on ABC but the president's also appeared on NBC's sibling cable channels.

Nielsen's ratings include viewership on broadcast and cable channels that aired each town hall (ABC for Biden and NBC, MSNBC and CNBC for Trump), as well as viewership of those channels on internet-connected TVs and out-of-home viewership (viewership at bars, restaurants, etc.

ALSO READ: Trump bashes Biden on fracking as campaign intensifies

The Nielsen ratings only measure viewership on TV sets. Both town halls were live-streamed to phones, computers and other devices.

Photo taken in Arlington, Virginia, the United States, on Oct 15, 2020 shows NBC live stream of U.S. President Donald Trump's town hall event outdoors in Miami, Florida. (LIU JIE / XINHUA)

Trump and Biden were originally scheduled to face off on Thursday in Miami at the now-canceled second presidential debate. The Commission on Presidential Debates decided to stage the event virtually after Trump tested positive for COVID-19 on Oct 1 but rejected the arrangement.

A final presidential debate is still scheduled for Oct 22 in Nashville in the southern US state of Tennessee. 

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